Marketing that Matters: Events, Influencer Outreach and Digital Marketing
We believe that whether we are hosting an invite-only event or working with hundreds of people, it’s key for us to support the brand we work with through our own channels online and offline.
Not only that, but we know that not all brands are created equally.
This is why we offer a range of options for press and launch events, as well as masterclasses, courses and one-to-one sessions.
Engagement and influencer marketing is one of the most effective marketing strategies out there: it’s a type of strategy that engages an audience with a real-life invitation to engage with – or experience – a brand and what it makes or represents. It’s participatory, hands-on, and tangible.
The premise is to create a closer bond between the consumer and the brand by immersing them in a fun and memorable experience.
If a brand event stirs genuine positive emotions within people then they are more likely to associate those emotions with that brand, which is more effective than just showing them a Facebook ad or something.